Tarte Is Selling Custom Makeup Kits Worth $200 for Just $65 — But You Have to Act Fast

When a brand claims that it’s having its biggest sale of the year, you kind of have to take it with a grain of salt. Sometimes it is, sure, but how many times have you bought into that only to watch them roll out a better deal a week or two later? Well, in the case of Tarte’s Custom Kit Sale, it’s legitimately the biggest sale of the year — and perhaps one of the best makeup sales of 2022, period. There’s just one catch: You only have 72 hours to shop.

Here’s the deal. Starting today, May 17 through May 20, you have the opportunity to get more than $200 worth of full-size Tarte favorites — seven products total — for a flat $65. It’s too good a deal (and too short of a sale) to pass up if you’re looking to stock up on makeup staples, and especially if you prefer vegan formulas. And for the first time ever, you can add up to three custom kits per transaction, which adds up to 21 full-size products and two makeup bags for $195 total (but valued at $600+).

In case you need additional motivation, fan favorites like the 50-shade Face Tape Foundation, as well as Allure Best of Beauty and Readers’ Choice Award winners, Amazonian Clay 12-Hour Blush, and Lights, Camera, Lashes 4-in-1 Mascara, are included as kit options. As for other highlights, we can’t overlook one of our favorite Best of Beauty winners, Maneater Mascara, which is the best for volumized, extension-like lashes.

Are you sold yet? OK, in terms of how the Custom Kit Sale works, all you have to do is pick your favorite product from each of these six categories — super easy.

First, choose a foundation, or tinted moisturizer with your preferred matte, hydrating, or natural finish:

Add a face product, which covers just about everything from concealer, blush, bronzer, highlighter, and contour:



Next up is a statement-making eye product for your brows and eyes:



Eye Shadow

Pick one of these mascaras for voluminous, lengthened lashes, or choose a lash primer or curler to amp up your current mascaras:

You can choose between two of these glossy lippies:

Lip Gloss

And lastly, pick a body product and brush:

Skin/Body Care


And, of course, Tarte isn’t going to send you a haul with nothing to put it in. The final step is choosing a makeup bag that comes included with the set. Spoiler alert: They’re all incredibly cute and you’ll want to take them with you everywhere.

This is going on for a very limited time, so while you want to choose carefully, you also want to make your choices before Friday comes to a close. The Custom Kit Sale only happens twice a year, but who wants to wait six months to shop it again? Not you, so visit tartecosmetics.com right now and whip up your own set of beauty goodies.

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